Launching a New Media Platform
The AskThe founders of LE BOOK set out to create a platform where leaders in commerce, creative & cause can learn, concept & build revolutionary, conscious-forward initiatives together. The vision needed to be grounded in fact if it was to bloom sustainably.
How We Did ItFor Cause Connex’s vision to take root, we dug into the research, distilling key data around the power of purpose in creative campaigns. We translated these insights into a cohesive & articulate brand positioning, giving the platform substance & a path to maintaining timeless relevance.
Let the Cause Connections blossom.
What We DidBrand Strategy & Positioning